About SYRINX
Designer

Architect Hirotaka Sato
President, Hirotaka Sato Architectural Design Office, Inc.
Representative, SYRINX LLC
First Class Registered Architect
Member, Architectural Institute of Japan
Member, The Japan Institute of Architects
Profile
- Born in Kakogawa City, Hyogo Prefecture
- 1996 Graduated from Tokyo University, Faculty of Engineering, Department of Architecture.
- Graduated from the University of Tokyo, Department of Architecture, Faculty of Engineering
- 1998
- Completed Master's program at the University of Tokyo
- Joined Plantech General Planning Office
- 2001
- Established Hironao Sato Architectural Design Office Co.
- 2014
- Part-time lecturer at Keio University Graduate School
- 2016
- Special Lecturer, The University of Tokyo and The University of Tokyo Graduate School
- Established SYRINX
Awards
SYRINX has received a total of 29 awards, including the world's most prestigious iF Desing Award, Red Dot Award, IDEA, Good Design®, and German Design Awards, and is highly regarded for its minimalist design and comfortable operability.

iF Desing Award 2023
Hitoe® Fold Less
The iF Design Award 2023 is one of the most prestigious international design awards, and is sponsored by the Hannover Industrial Design Association in Germany, which judges industrial products from all over the world. It is one of the three major design awards in the world.

Good Design Award 2022
Hitoe® Fold Less
The world's oldest design award, presented by the Athenaeum Museum in Chicago since 1950, was established by Edgar Kaufman Jr. of MoMA (Museum of Modern Art, New York) along with such modern design pioneers as Charles and Ray Eames, Russell Wright, George Nelson, and Eero Saarinen. The award was established by Edgar Kaufman Jr.
It is not related to the Good Design Award in Japan, but is a globally valuable award along with the Red Dot Design Award and the iF Design Award.

German Design Awards 2023
Hitoe® Fold Less
The Hitoe® Fold Less is an international design award sponsored by the German Design Council, established in 1953. Only products that have been nominated by the German Design Council are eligible for the awards.

DFA Design for Asia Awards 2022
Hitoe® Fold Less
Established in 2003 by the Hong Kong Design Centre, this international design award recognizes outstanding design from an Asian perspective. Awards are judged and presented from four perspectives: overall design excellence, technical applicability, Asian influence, and commercial and social success.

DNA Paris Design Awards 2022
Hitoe® Fold Aria
The DNA Paris Design Awards are global design awards that honor the best designers in the fields of architecture, interior design, landscape design, graphic design, and product design.

Omotenashi Selection 2022
Hitoe® Fold Less
This award was established to discover and promote to the world the best Japanese products and services that are full of the spirit of Omotenashi. The award is given to products and services that are born out of consideration for the people who use them, and that have been improved upon while carrying on the traditions of the past.

A' Design Award & Competition 2022
Hitoe® Fold Aria
This is one of the world's largest design competitions to select the best design, design concept, product or service. It is recognized worldwide as a barometer of design quality and perfection.

iF Desing Award 2022
Hitoe® Fold Aria
One of the most prominent and prestigious international design awards, the Hitoe® Fold Aria is a design award organized by the Hannover Industrial Design Association in Germany, which judges industrial products from all over the world. It is one of the three major design awards in the world.

Red Dot Award 2022
Hitoe® Fold Aria
One of the world's top three design awards and one of the most prestigious international design awards, with over 10,000 entries from companies, organizations, and designers in more than 60 countries each year. Organized by the Design Zentrum Nordrhein-Westfalen, Germany.

London International Creative Competition 2021
Hitoe® Fold Aria
Aimed to serve as a medium to connect talented artists with international audiences, the competition attracts artists from around the world, with juries consisting of luminaries from six disciplines (architecture, interior design, art, graphics, photography, and products) and based in London, where internationally acclaimed artists are gathered, The awards have been held annually since 2006.

IDA Design Awards 2021
Hitoe® Fold Aria
The IDA Design Awards were established in Los Angeles in 2007 to identify and recognize outstanding design visionaries in a wide range of fields. Comprised of five categories including architecture, interior design, product design, fashion, and graphic design, each year's awards bring together the finest entries from the world's most talented designers.

NY Product Design Awards 2021
Hitoe® Fold Aria
The awards, which were newly established in 2021, are organized by the International Award Associate (USA) and specialize in product design.
The awards aim to recognize outstanding product designers who enrich our daily lives.

MUSE Design Awards 2021
Hitoe® Fold Aria
One of the international awards programs organized by International Award Associate (USA), which aims to create new value standards in design.
The award is presented to designers who combine unparalleled creativity and technical skills, such as "The Muse".

European Product Design Award 2021
Hitoe® Fold Aria
This design competition was created to recognize the efforts of talented international product designers. From thousands of design projects submitted from around the world, a jury will select the most beautiful, functional and innovative products.

K-DESIGN AWARD 2021
Hitoe® Fold Aria
An international design competition organized by DESIGNSORI, a Korean design portal. It is one of the three most prestigious design awards in Asia, along with the Golden Pin Design Award and the DFA Design for Asia Awards.

Omotenashi Selection 2021
Hitoe® Fold Aria
This award was established with the aim of discovering and spreading excellent Japanese products and services with a spirit of "Omotenashi" (hospitality) throughout the world. The award is given to products and services that are "uniquely Japanese" and have a "unique appeal" that should be shared with the world, and are selected for their particular skills born from consideration for the people who use them, and for their ingenuity in making improvements while carrying on tradition.

Omotenashi Selection 2020
Hitoe® Fold
This award was established with the aim of discovering and promoting to the world products and services that are brimming with the spirit of excellent Japanese hospitality. The award is given to products and services that are born from the consideration of the user, and that have been improved upon while carrying on the traditions of Japan.

Campfire Crowdfunding Award 2020
Hitoe® Fold
The Hitoe® Fold Award honors the best projects from among more than 10,000 projects on the Campfire crowdfunding site.

Hospitality Selection 2019
Hitoe® L-zip L & S
The Omotenashi Selection is an award created to discover and promote the world's best Japanese products and services that are full of the spirit of hospitality. The award is given to products and services that are born from the consideration of the user, and that have been improved upon while carrying on the traditions of the past.

iF DESIGN AWARD 2019
Tsutsumu® Name Card Case
The iF DESIGN AWARD is one of the three most prestigious design awards in the world and has been presented by iF International Forum Design GmbH since 1953. iF logo is widely recognized around the world as a "sign of design excellence. Each year, more than 7,000 entries from 50 countries are received and judged.

A' Design Award & Competition 2019
Tsutsumu® Name Card Case
The world's largest design competition for the best designs, design concepts, products and services. It is recognized worldwide as a barometer of design quality and perfection.

DFA Design for Asia Awards 2019
Tsutsumu® Name Card Case
Established in 2003 by the Hong Kong Design Centre, the DFA is an international design award that recognizes outstanding design from an Asian perspective. Awards are judged and presented from four perspectives: overall design excellence, technical application, Asian influence, and commercial and social success.

European Product Design Award 2019
Tsutsumu® Name Card Case
The European Product Design Award is a design competition created to recognize the efforts of talented international product designers. From thousands of design projects submitted from around the world, a jury will select the most beautiful, functional and innovative products.

IDEA 2018
Tsutsumu® Name Card Case
The International Design Excellence Awards (IDEA), one of the world's top three design awards, has been sponsored by the Industrial Designers Society of America (IDSA) in the United States for more than 25 years. It aims to recognize and disseminate recognition for unique and innovative works that make a significant difference and contribution to the quality of the economy.

Asia Design Prize 2018
Tsutsumu® Name Card Case
An international design competition organized by DESIGNSORI, a Korean design portal. It is Asia's first public-spirited award that attempts to solve social problems in Asia through design. Designs that address social issues such as extreme weather, social inequality, racial discrimination, and food crisis will be awarded.

Omotenashi Selection 2018
Tsutsumu® A3
The Omotenashi Selection is an award established with the aim of discovering and promoting to the world products and services that are full of Japan's outstanding "Omotenashi Spirit". The award is given to products and services that are born out of consideration for the people who use them, and that have been improved upon while carrying on the traditions of the past.

Social Products Awards 2018
Log
This is the first award system in Japan to shine a light on excellent "social products" that lead to the realization of a sustainable society, and to evaluate both social and commercial aspects of the products.

Omotenashi Selection 2017
Tsutsumu® Name Card Case
The Omotenashi Selection is an award established with the aim of discovering and promoting to the world outstanding Japanese products and services that are full of the spirit of Omotenashi. The award is given to products and services that are born out of consideration for the people who use them, and that have been improved upon while carrying on the traditions of the past.

Omotenashi Selection 2017
Log
The Omotenashi Selection is an award established with the aim of discovering and promoting to the world outstanding Japanese products and services that are brimming with the spirit of hospitality. The award is given to products and services that are born out of consideration for the people who use them, and that have been improved upon while carrying on the traditions of the past.
Crowd Funding
Crowd Funding projects that have been publicized through crowdfunding have repeatedly broken the record for the highest amount of money raised in Japan, with a cumulative total of over 350 million yen raised.
2018

7,071,840 yen, 732 people
Hitoe® L-zip L v.2018 -Liscio-

1,870,200 yen / 95 persons
Tsutsumu® A3 v.2018 -Liscio-

7,727,840 yen, 867 people
Hitoe® L-zip S v.2018 -Liscio-
2019

21,097,260 yen, 1,534 people
Hitoe® L-zip L v.2018 -Business-.
Highest amount of crowdfunding for a wallet in the country achieved

23,157,840 yen, 1988 people
Hitoe® L-zip S v.2019 -Liscio-
Achieved the highest crowdfunding amount in Japan for a wallet

8,309,580 yen, 726 people
Hitoe® L-zip S v.2019 -Velluto-
2020

2,586,596 yen, 234 people
Hitoe® L-zip S v.2019 -Natura-

8,235,100 yen, 729 people
Hitoe® L-zip S v.2019 -Business-

23,102,400 yen / 1,486 sellers
Hitoe® L-zip L v.2020 -Liscio-
Crowdfunding total reaches 100 million yen

51,795,439 yen / 3500 people
Hitoe® Fold v.2020 -Liscio
Achieved the highest amount of crowdfunding for a wallet in Japan

12,285,00 yen/650 people
Hitoe® L-zip L v.2020 -Business

1,794,000 yen/60 persons
Tsutsumu® A3 v.2018 -Liscio- (JPY 1,794,000)

1,853,800 yen / 62 people
Tsutsumu® A3 v.2018 -Liscio-
2021

2,611,400 yen / 143 customers
Tsutsumu® Name Card Case Aria -Foschia-

78,540,000 yen / 2,480 customers
Hitoe® Fold Aria -Foschia
Highest amount of crowdfunding for wallets in Japan was achieved
The crowdfunding of wallets dominated the 1st and 2nd place in Japan's history
Cumulative crowdfunding amount of 200 million yen was achieved.

55,481,020 yen, 2959 people
Hitoe® Fold v.2021 -Liscio
Dominated the 1st to 3rd largest crowdfunding for wallets in Japan
Achieved 300 million yen in total crowdfunding

16,422,621 yen, 902 people
Hitoe® L-zip L v.2021 -Liscio-
2022

25,944,600 yen / 873 buyers
Hitoe® Fold Less -Foschia

13,002,000 yen / 394 sellers
Hitoe® Fold Aria -Ortensia & ¥394,000 Hitoe® Fold Aria -Monocromo-

1,496,000 yen / 80 persons
Hasamu® A4 -Liscio

16,816,016 yen / 1130 customers
Hitoe® Fold -Liscio
Intellectual Property
Our original ideas and designs are protected by intellectual property rights. We have obtained intellectual property rights not only in Japan, but also in the United States, Europe, China, Korea, Taiwan, Australia, Singapore, and other countries.
Intellectual Property Rights are introduced in " Explanation of Intellectual Property Rights".
- November 06, 2006
- Design registration No. 1285394, Assembly house
- 2016.10.14
- Trademark Registration No. 5888297, Class 9 SYRINX
- 2017.09.15
- Design registration No. 1587751 Speaker
- 2017.09.15
- Design registration No. 1587752 Speaker
- 2017.12.08
- Patent No. 6251926 Speaker
- 2017.12.22
- Design registration No. 1595192 TSUTSUMU A3 Case
- December 22, 2017
- Design registration No. 1595193 TSUTSUMU business card case
- April 20, 2018
- Design registration No. 1604369 HITOE L-zip L
- August 10, 2018
- Design registration No. 1612854 HITOE L-zip S
- December 28, 2018
- Design registration No. 1623076 MUSUBU Key Case
- July 05, 2019
- Design registration No. 16 37887 HITOE L-zip S
- Jul. 05, 2019
- Design registration No. 1637888 HITOE L-zip L
- 2019.02.26
- International Design Registration (China) ZL 2019 3 0076008.X HITOE L-zip S/L
- 2019.05.14
- International Design Registration (EU, US, Korea) DM/203565 HITOE L-zip S/L
- 2019.07.04
- International Trademark Registration (EU/Korea) Class 16 Class 18 SYRINX 1492116
- 2019.07.04
- International Trademark Registration (EU, China, Korea) Class 18 HITOE 1489157
- 2020.04.14
- Design registration No. 1659078 HITOE Fold
- Design registered in 2020.04.14
- Design registration No. 1659079 HITOE Fold
- May 21, 2020
- Trademark registration No. 6253419 Class 18 HITOE
- May 21, 2020
- Trademark registration No. 6253390, class 16, category 18 SYRINX
- Filed for
- Patent HITOE Fold Inner Hook Patent Application 2019-211321
- March 03, 2020
- International Design Registration (China) ZL 202030067426.5 HITOE Fold
- 2020.04.03
- International Design Registration (EU/Singapore) DM/207682 HITOE Fold
- DL 202030067426.5
- International Design Registration (Taiwan) D211838 HITOE Fold
- D211838 HITOE Fold
- International Design Registration (Australia) 202012701 202012702 HITOE Fold
- 2021.07.05
- Trademark registration in Class 35 SYRINX No. 6411307
- 2021.03.02
- Trademark registration in Class 18 TSUTSUMU No. 6358066
- 2020.07.09
- International trademark registration (EU/Korea) in Class 35 SYRINX 1549772
- 1549772 2021.01.16
- International Trademark Registration (Taiwan) in Class 18,35 SYRINX No. 02117510
- 2021.04.01
- International Trademark Registration (Taiwan) Class 18 HITOE No. 02130548
- Registration of International Trademark (US) No. 18,35
- International Trademark Registration (US) Class 18 HITOE 6,171,770
- 2020.09.28
- Design registration No. 1670259 HITOE Fold Aria
- September 25, 2020
- International Design Registration (China) No. 6378263 HITOE Fold Aria
- December 07, 2020
- International Design Registration (EU/Singapore) DM/211734 HITOE Fold Aria
- 2021.01.25
- International Design Registration (Australia) 202016654 HITOE HITOE Fold Aria
- 2021.07.05
- Registration of trademark MEKURU in Class 18, No. 6411510
- Registration of trademark in Class 18, MUSUBUBU
- Registration of trademark Class 18 MUSUBU No. 6411511
- Registration No. 6411511 on Jul. 5, 2021
- Registration of trademark in Class 18 HASAMU No. 6411512
- Jul. 11, 2021
- International Design Registration (Taiwan) D211838 HITOE Fold
- D211838 HITOE Fold
- International Design Registration (Taiwan) D21409 HITOE Fold Aria
- D21409 HITOE Fold Aria
- International Design Registration (Korea) DM/207682-0001 HITOE Fold
- International Design Registration (Korea)
- International Design Registration (Korea) DM/207682-0002 HITOE Fold
- October 01, 2021
- International Design Registration (Korea) DM/211734 HITOE Fold Aria
- DM/211734 HITOE Fold Aria
- International Design Registration (US) D948207 HITOE Fold
- D948207 HITOE Fold
- International Design Registration (US) D948208 HITOE Fold Aria
- D948208 HITOE Fold Aria
- Design registration No. 1712938 HITOE L-zip L
- May 26, 2022
- Design registration No. 1716605 HITOE L-zip L
- May 26, 2022
- Design registration No. 1716606 HITOE L-zip
- Filed for
- Design registration HASAMU A4 OW2022-005318
- Design registration HASAMU A4
- Design registration HASAMU A4 OWNED OBJECTION 2022-005319
- Design registration HITOE Fold
- Design registration HITOE Fold OWN application 2022-013272
- Design registration HITOE Fold
- Design registration HITOE Fold OWN application 2022-013273
- Patent pending
- Patent HITOE Fold Prevention of falling cards Patent Application 2022-123917
Company
- Company name
- SYRINX LLC
- Representative
- Hirotaka Sato
- Office
- Postal Code 105-0011
- 32 Shibakoen Bldg. 3F, 3-4-30 Shibakoen, Minato-ku, Tokyo